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The Journal

Thoughts on building
products that last.

Engineering decisions, product philosophy, and lessons from shipping software that genuinely changes lives.

๐Ÿ“ต
Product ยท 5 min read

Why BlockerPlus doesn't need a VPN (and why that matters)

Most content blockers drain your battery with a persistent VPN tunnel. Here's how we built something better.

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Thinking ยท 4 min read

The accountability loop: how shared commitment beats willpower

Willpower is finite. Accountability is structural. We designed BlockerPlus around this one insight.

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Engineering ยท 7 min read

Building Android accessibility services responsibly

The Accessibility API is powerful and often misunderstood. How we use it ethically in BlockerPlus.

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Lessons ยท 6 min read

What 200,000 installs taught us about user trust

Growth is easy to chase. Trust is harder to build. Here's what we learned shipping a sensitive-use app to 200K people.

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Thinking ยท 5 min read

The hidden cost of always-on notifications

Your phone isn't just distracting you. It's rewiring how you experience silence, boredom, and your own thoughts.

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Business ยท 5 min read

Building a freemium app people actually want to pay for

Most freemium apps fail because they make the free tier miserable. We took a different approach.

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